Persuasion and Communication Psychology

The content of this course will be defined by the concept of communication, the importance of communication within the business, individual communication skills, communication system within the business, non-verbal communication, and creating impressions will be explained. Also, the definition of persuasion psychology and persuasive communication, authority management within the institution, persuasion methods, techniques of using social media effectively, effective speaking and persuasion, presentation skills will be detailed.